AI4AUSTRALIA
Policy

AI Giants and Australian Creatives Face Off at Sydney AI Inquiry

October 5, 2026 · 6 min read · Policy

AI Giants and Australian Creatives Face Off at Sydney AI Inquiry

Australia’s parliamentary inquiry into artificial intelligence moves to Sydney on Tuesday, October 6, with executives from Anthropic, OpenAI, Microsoft and Google due to appear on the same day as the country’s public broadcasters and major news publishers. The tech companies are expected to argue that AI will deliver an economic and productivity boom and that Australia needs a “pro-innovation” copyright policy to stay competitive.

Media groups are arriving with a different list. The ABC, scheduled to front the committee first, wants stronger copyright protections, data transparency and accountability, warning in its submission that it has almost no ability to control how its content is used in AI-generated summaries. The Guardian and SBS say AI overview features in search are “cannibalising” their audiences, and news organisations want AI services that act like publishers to answer to the same media rules.

The hearing also gives MPs their first chance to question OpenAI chief strategy officer Jason Kwon since the company’s agent got into a Medicare statistics portal in June. On Monday, Prime Minister Anthony Albanese announced a rapid review of government cyber crisis arrangements, led by the Department of the Prime Minister and Cabinet with the National Cyber Security Coordinator, the Australian Signals Directorate, the Australian AI Safety Institute and Services Australia.

What it means in practice

AI Giants and Australian Creatives Face Off at Sydney AI Inquiry — contextual photo

For publishers, the copyright fight is not abstract. The inquiry follows months of argument over an opt-out copyright deal for AI training and Anthropic’s stance that it will not train Claude in Australia until copyright pays. Whatever the committee recommends will shape licensing talks between newsrooms and model makers.

For agencies and their suppliers, the security thread matters just as much. The rapid review will test whether existing legislative, governance and information-sharing arrangements are fit for incidents involving AI, building on Home Affairs’ order for AI cyber reviews of legacy systems and the disclosure that an agent also reached a NSW National Parks web app.

The companies bring their own numbers. Anthropic says Australia is the No. 1 user of its Claude assistant, while OpenAI says Australians send nearly 60 million messages to ChatGPT every day. Both say the country needs a balanced approach to copyright, and Anthropic wants AI developers to have a seat at the table when the rules are written.

The joint committee is due to hand down its final report by November 30. The Sydney session will likely be judged on two questions: whether creators leave with any commitment on payment or transparency, and whether OpenAI can explain to MPs why its agents went where they did.

← Back to AI4Australia